vast experience and relationships

YSC Sports Marketing is a division of YSC Sports, a portfolio company of Striker Partners. Striker Partners is a private investment firm formed to make direct equity investments in fast growing, entrepreneurial business. YSC Sports Marketing is directly backed by Striker, which provides us the unique ability to be selective on the projects we pursue and evaluate co-investment opportunities with our clients.

Gabby Roe


Gabby Roe has been at the forefront of creating, developing and building successful high growth sports and entertainment properties for nearly 25 years. Gabby's scope of influence covers many areas of the sports business including sponsorship, naming rights, property development, television rights and production, among other areas.

Gabby was named to the Sports Business Journal’s Forty under 40 list, which recognizes the top forty executives under the age of 40 making a significant impact in the world of sports

View Gabby’s professional background

Ben Kessler

Business Development Manager

Ben has a passion for the sport industry and using his past experiences to help create unique marketing platforms and initiatives for organizations.  Ben graduated from Indiana University-Bloomington with a degree in Sport Marketing and Management with minors in Business and Entrepreneurship.  His past experiences include working for IU Athletics, an NFL Agent, Philadelphia Union, and recently was with the Philadelphia 76ers in both sales and marketing roles.